B2B copywriting case studies

Discover how I work with leading UK and global businesses to get the word out about the difference they make.

Latest Case Studies

Promoting CDC, a new type of pension, with compelling content for First Actuarial

Learn how I worked with First Actuarial, a leading pensions firm, to support the launch of CDC, a groundbreaking new type of pension set to improve the lives of millions.

Pensions is a technical area and it can be challenging to make it interesting. Sarah quickly developed a working knowledge of how CDC pensions work and found ways to write engaging pieces clearly explaining the concepts to lay readers.

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Supporting a targeted marketing campaign with multi-channel content for OCLC

Learn how I worked with OCLC, a global software company, to produce a high-performing landing page and other assets for a niche marketing campaign.

Collaborative work is where we get particular value from Sarah.

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